United Minds


Karin Ridderheim


Karin works as analyst at United Minds. She has a background as a chef and has studied Chef and Culinary Arts and Meal Science at Grythyttan School of Hospitality, Culinary Arts & Meal Science. She has a bachelor’s degree in behaviour science, a master’s degree in sociology and has studied journalism at Uppsala university.  Karin prefers working with qualitative methods and in projects related to consumer behaviour, food and lifestyle.