Karin has extensive experience from operating and executing projects within the spheres of revenue management, sales, communication, leadership and employer branding. She has great knowledge of optimizing total revenue and yield management from both a strategic as well as a tactical viewpoint. Her strengths are also proven within internal communication and change management at various hotels. She has held numerous managerial positions in the travel industry such as General Manager at several hotels in Stockholm and Gothenburg, with the total profit & loss and leadership responsibility of the hotels, and Area Revenue Manager in Gothenburg and Malmö, with the total room revenue responsibility of 20 hotels. Karin has also worked in Thailand and France and studied Swiss Hotel Management in Spain.
She keeps a role at the board of directors at Frans Schartau Hotel Management School in Stockholm. Karin has three times been appointed a position on the list “Top 100 Rising Potentials” presented by 4 Potentials.