Uta works as a Strategist at United Minds. In her projects, she prefers to work at the intersection between marketing and business development. Before joining United Minds, she worked as an assistant to Prime’s founder Carl Fredrik Sammeli, and was part of Prime’s Marketing Communication team.
Uta has a strong interest in sustainability issues. During her master, she worked as research assistant at MISUM, the research center for sustainable markets at Stockholm School of Economics (SSE), and published a much acclaimed report about the sustainability communication of Sweden’s OMX large cap companies. Her master thesis on the same topic was rewarded best thesis in marketing and media management in 2017.
Apart from a master in Marketing and Media Management from SSE, Uta holds a bachelor in Business Administration from the University of Mannheim, Germany.